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Monterey Historics Now Known as Rolex Monterey Motorsports Reunion

Curious about the future of the Monterey Historic Automobile Races?
In spite of a parting of ways between Mazda Raceway Laguna Seca and organizer General Racing, Mazda confirmed the event will continue, albeit as the “Rolex Monterey Motorsports Reunion.”

"It's a new dawn for the event and we are embracing it by honoring the authenticity of the race cars and integrating social and lifestyle elements that present guests with new discoveries to keep it exciting and innovative," said Barry Toepke, vice president of Mazda Raceway Laguna Seca. "Our new name and branding captures the spirit that has made this event one of the most respected gatherings of its kind worldwide."

Immediately following the conclusion of the 2009 event, the Sports Car Racing Association of the Monterey Peninsula (SCRAMP), which runs day-to-day operations at Mazda Raceway Laguna Seca, and the event’s founder and organizer, General Racing, announced that they could no longer reach an equitable economic arrangement and that they would end their relationship. Many in the historic auto racing world worried it would spell the end of the 36-year institution, but Mazda has announced  that the event has been rechristened with the help of long-time sponsor Rolex.

This year’s event, now known as the Rolex Monterey Motorsports Reunion, will take place on August 13 through 15 at Mazda Raceway Laguna Seca in Monterey, California. Though this year’s featured marquee hasn’t been announced yet, Mazda and SCRAMP have announced several special events for this year’s event.

Joining the already-impressive line-up of 14 classes for 2010 will be four new featured classes including 1966 to 1983 Formula 1 cars celebrating the series’ 60th Anniversary, 1966 to 1972 Trans Am cars, a special Bugatti Grand Prix celebrating the Bugatti Club of America’s 50th Anniversary and, for the first time ever, a NASCAR class for drum brake-equipped cars from 1966 to 1975.

The Bugatti event has reportedly drawn registrations from participants as far away as Japan, Australia and Europe and will be followed by a road rally from San Francisco to Oxnard, California, down scenic Highway 1, also known as the Pacific Coast Highway.

Source: Mazda
Posted January 22 2010 by Automobile Staff